KRISTALLTURM® PLAYLETTER

YOUR BRAND AS A PLAYFUL LANDMARK.

There are many impressive landmarks out there – but few are as playfully memorable as the KristallTurm® PlayLetter. Standing up to eight meters tall, this giant wooden letter is a true eye-catcher. But it only shows its full potential on the inside: Here, a multi-level play world awaits children and teens, filled with hidden chambers, beams, hatches, and more – all designed for climbing, hiding, and exploring.

Request the Playletter

The KristallTurm® PlayLetter offers companies, organizations, and leisure facilities a unique way to present themselves and connect their brand with a playful experience. It’s the perfect addition to existing venues such as amusement parks, hotels, shopping centers – and even prestigious corporate headquarters. Especially in entrance areas, the PlayLetter is a real eye-catcher that helps shorten waiting times for children at ticket booths or attractions. Combined with seating and refreshment options, it becomes a vibrant meeting point for visitors of all ages.

THE PLAYLETTER AT A GLANCE

  • Available in different sizes (M & L) & designs depending on requirements and available space
  • Built according to EN 1176 (European playground standard)
  • Durable & long-lasting thanks to UV & weather-resistant coating
  • Small & large Plexiglas windows for bright play areas and views to the outside on all levels
  • Main construction made of multiplex wooden panels, substructure made of solid spruce wood
  • Multiple entrances & exits
  • Playful indoor world on several levels with beams, hatches, ramps, winding chambers and much more
  • Even more action with various attachments such as slides, nets, boulder walls, fireman’s poles, swings, etc.

WHY A PLAYLETTER?

High play value in a small space

The PlayLetter offers a dynamic play experience in the shape of letters. Unlike traditional playgrounds, the play world here doesn’t spread out horizontally but instead rises compactly upward. The enclosed space eliminates fall heights, so no safety clearances are required. This makes the PlayLetter especially space-efficient and ideal for locations with limited space.

Strong Branding & Customer Engagement

The PlayLetter is both a landmark and an play experience in one. In public spaces, in front of corporate headquarters or shopping centers, it serves as a distinctive landmark and a reason for visitors to return time and again.
At leisure destinations, it becomes an iconic symbol for the entire region.

Wating time = Playtime

Entrance areas, amusement parks, airports, shopping centers – wherever there are potential waiting times, the PlayLetter is the perfect way for kids and teens to pass the time. Combined with seating and refreshment options, it becomes a vibrant meeting point for visitors of all ages.

Customization

In the design process, we take your colors and corporate identity (CI) into account. Additional elements such as slides, swings, nets, or climbing walls, both indoors and outdoors, make each PlayLetter truly unique.

DESIGN & INDIVIDUALIZATION

The KristallTurm® PlayLetter is based on a modular system. Depending on the target group, requirements and available space, it is available in different versions:

Sizes

PlayLetter M

  • 5.60 meters high (18,4 ft)
  • recommended for entire lettering
  • several letters next to each other possible for even more play variety – each PlayLetter offers a unique world of experience

PlayLetter L

  • approx. 8 meters high (26,2 ft)
  • maximum visibility & brand presence
  • recommended for stand-alone letters or large areas
  • more space & possibilities to integrate various play elements in one letter

FEATURES

Basic

  • Varied movement options such as crawling, climbing, jumping or balancing
  • Play equipment to promote motor and cognitive skills
  • Good lines of sight for supervision

Plus

  • Different play areas possible such as climbing areas, trampolines, ball pool, creative zones, obstacles and much more.
  • Interactive games such as reaction or sensory games
  • Colorful design and themed worlds (e.g. pirate ship, jungle world, universe, fairy tales, etc.)
KristallTurm PlayLetter Innenwelt
KristallTurm PlayLetter Innenwelt - Kletternetz
KristallTurm PlayLetter Innenwelt - Bumper

PROJECT EXAMPLE

BAVARIA FILMSTADT, MUNICH, GERMANY

Since autumn 2024, a giant turquoise “B” has graced the entrance area of Bavaria Filmstadt, symbolizing the first letter of the popular leisure facility. Standing at eight meters tall, this letter is already an impressive visual highlight. Inside, a multi-level play world awaits: Twisted chambers, beams, large and small hatches, ramps, and much more create an extraordinary space for climbing, hiding, playing, and discovering. The XXL letter can be explored in various ways and directions. Four large and several small plexiglass windows brighten the interior and offer glimpses of the outside world. The journey out is either from the lowest level or halfway up, via a stainless steel slide.

Key Facts
LocationEntrance area of the Bavaria Filmstadt, Munich, Germany
OpeningApril 2025
Size8 meters high, 5 meters wide
Add-onsStainless steel slide
KristallTurm Playletter

Ready for your own PlayLetter? We would be happy to work with you to develop a customized concept that suits you and your target group.

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